| Feature |
Ark Digital |
OOm |
NinjaPromo |
Digital Marketing Agency SG |
| Custom Strategy Development |
Develops tailored SEO strategies based on detailed site audits, competition research, and client objectives |
Provides customised SEO solutions designed for both SMEs and enterprises in Singapore |
Delivers bespoke digital marketing plans for global brands, with SEO as part of an integrated approach |
Offers ready-made SEO and marketing packages that can be adjusted to client goals |
| Campaign Optimization |
Conducts continuous on-page and off-page optimisation supported by real-time performance tracking |
Performs regular SEO reviews and technical audits to maintain ranking stability |
Uses data analytics and automation tools for campaign tracking and refinement |
Performs periodic updates to sustain keyword rankings and organic growth |
| Keyword Targeting |
Focuses on high-intent, Singapore-specific keywords to attract qualified local traffic |
Performs comprehensive keyword research targeting local and national search intent |
Emphasises global keyword strategies aligned with international audiences |
Targets competitive keywords with moderate localisation focus |
| Content Creation |
Produces SEO-optimised blog and web content crafted for readability and conversion |
Creates keyword-driven articles and landing pages guided by SEO insights |
Focuses on creative brand storytelling across multiple content formats |
Offers basic SEO copywriting and blog content to support keyword visibility |
| Reporting Transparency |
Provides clear monthly reports covering keyword rankings, traffic, and performance metrics |
Supplies monthly analytics reports detailing SEO progress and KPIs |
Shares periodic campaign summaries and insights through client dashboards |
Issues monthly performance updates with essential SEO data |
| Communication & Support |
Direct access to dedicated SEO strategist and support team |
Account manager assigned for ongoing projects |
Support via global team; may lack timezone alignment |
Email-based client support |
| Local Market Expertise (Singapore) |
Deep expertise in Singapore’s SEO landscape, consumer behaviour, and search trends |
Experienced local agency with regional presence |
International-first approach, less local market focus |
Based in Singapore, offering general marketing services with some SEO capabilities |